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For businesses and organizations

Your story, told beautifully.

Storyfront plans and designs image posts for your Facebook Page and Instagram, in your voice and from your own sources. Approve each one, or let checked posts go out on schedule while you keep the veto.

Get startedSee examples

50% off your first month. You can veto any post before it goes out.

A red engine oil dipstick handle. Over it: Know exactly what your car takes.
Shelves of crusty bread loaves. Over them: Out of the oven at 6:30.
A riding mower on a freshly cut backyard lawn. Over it: Mark the job done. The invoice sends itself.
Posts made for GreenRoute, Dipstick and a neighborhood bakery, with one waiting for its owner's approval.

How it works

From one conversation to a calendar you trust.

You spend your time where it counts: telling us about your business, then saying yes to the posts you like.

  1. Step 1: A conversation about you

    Onboarding is an interview, one question at a time: what you do, who you serve, how you talk, and what you'd never say.

  2. Step 2: A strategy for your kind of business

    From your answers, AI drafts a plan: what to post about, how often and on which days. It drafts; you decide. Read it, change it, then approve it.

  3. Step 3: You stay in control

    Designed posts arrive on a calendar with their captions. Approve each one yourself, or turn on autopilot: posts that pass every check are scheduled, we email you, and you can veto any of them until the window you set.

  4. Step 4: We post it on time

    Storyfront publishes to your Facebook Page and Instagram at the planned time, around anything you've already scheduled on Facebook.

Examples

Six businesses. Six looks. One standard.

Each business gets a look made for its audience and a mix of posts people share: memes, polls, quotes, tips and the occasional receipt. Two are samples we made up to show a kind of business; they're marked.

  1. Software for home-service owners

    GreenRoute

    Job, invoice and route software for solo and small-crew lawn care, cleaning and pressure washing owners. Their posts speak owner to owner.

    Bold card style

    • A riding mower on a freshly cut backyard lawn. Over it: Mark the job done. The invoice sends itself.
      Product
    • Two choices over a desk of paperwork: When do your invoices get done? Sunday night at the kitchen table, or before you leave the driveway.
      Poll
    • A mower on a green lawn. Over it: You know you run a service business when, blank. Comment your answer.
      Fill in the blank
    • A checklist over a small shed: Before the season starts. Prices updated for the year. Regulars texted their start date. Trailer tires checked. Invoices set to send themselves. Ready when the phone rings.
      Checklist
    • A meme: When the customer says it's just a little overgrown. Below, a field of grass taller than a person.
      Meme
    • A white pickup truck parked in the rain. Over it: Well done is better than well said. Benjamin Franklin, Poor Richard's Almanack, 1737.
      Quote

  2. A car-maintenance app

    Dipstick

    Scan a VIN and see what your car takes, from the manual. Posts for people who change their own oil.

    Garage card style

    • A red engine oil dipstick handle. Over it: Know exactly what your car takes.
      Product
    • A parts-store receipt over shelves of cans: Motor oil, oil filter (wrong one), oil filter (right one), shop towels, second trip. Total: pride, minus one. Scan the VIN first.
      Receipt
    • A car with its hood open. Over it: 2011 Lincoln MKX 3.7 V6. 5.5 quarts oil capacity, from the factory manual. Viscosity 5W-20. Oil filter FL-500S.
      Spec sheet
    • A text thread with Dad over a car parked at sunset: What oil does my car take? Check the manual. Where's the manual? Glovebox. There's a sandwich in here. Or just scan the VIN.
      Text thread
    • A classic meme over a drawer full of tools: Me: I own every socket. Also me: where's the 10 mm.
      Meme

  3. A neighborhood bakerySample business

    Morning Loaf Bakery

    What's fresh today, how it's made, and the early mornings behind it.

    Vintage card style

    • Shelves of crusty bread loaves. Over them: Out of the oven at 6:30.
      Fresh today
    • Scored sourdough loaves. Over them: Flour. Water. Salt. Time. Four ingredients. Two days.
      Key words
    • A bakery receipt over cinnamon rolls: Sourdough, cinnamon roll, cinnamon roll for the car, coffee. Total regrets: zero.
      Receipt
    • Two choices over sliced sourdough: Which kind of bread person are you? Crust person, or crumb person.
      Poll
    • A meme: Bakers at 4 a.m. pretending to be morning people. Below, a mug of coffee in a dark kitchen.
      Meme

  4. A local web design studio

    Lake Wylie Web Co.

    Websites for small businesses around Lake Wylie, South Carolina. Useful tips for neighbors, and prices in plain view.

    Clean card style

    • A wooden dock on a calm lake at dusk. Over it: Published prices. You own your site.
      Product
    • A checklist over a hand holding a phone: The five-minute website check. Your phone number is tap-to-call. Your hours are current. It loads fast on a phone. Your address matches Google.
      Checklist
    • A row of brick storefronts under a pale sky, styled as a dictionary entry: under construction. A website's status since 2014.
      Definition
    • Three numbered steps over a laptop: How the free audit works. Send us your web address. We run Lighthouse and an accessibility check. You get the scores in plain English.
      How-to
    • A meme: Customers trying to find your hours on your website. Below, a magnifying glass on a desk of papers.
      Meme

  5. A lawn care companySample business

    Cedar Row Lawn Care

    Seasonal advice for homeowners, a plain invitation to book, and a little neighborly humor.

    Friendly card style

    • A shaded sidewalk past green lawns. Over it: Mow high. Water deep. Not every day.
      Tip
    • A wheelbarrow full of autumn leaves. Over it: Leaves. Beds. Last mow. Done.
      Key words
    • A text thread over a striped lawn: Did y'all come by today? We did, Wednesday like always. It looks so good I thought I'd hired someone new. Same crew. Every week.
      Text thread
    • Close-up of green grass. Over it: The best smell of summer is, blank. We'll go first: fresh-cut grass.
      Fill in the blank
    • A meme: Every dog in the neighborhood, ten minutes after we mow. Below, a happy dog rolling on its back in the grass.
      Meme

  6. Software for churches

    Preach & Post

    Sermon clips for Reformed churches. Every verse and confession is quoted word for word, and each post was approved one by one.

    Editorial card style

    • A plain church interior with wooden pews. Over it: Diligently. Plainly. Faithfully. Wisely. Zealously. Sincerely. Westminster Larger Catechism, Q. 159.
      Catechism
    • An index card over open books and a cup of coffee: Sermon prep, an honest inventory. Text, 1. Commentaries open, 14. Puritans consulted, 3. Greek words looked up, just one. Cups of coffee gone cold, 4. Worth every minute.
      Humor
    • Light falling through tall church windows. Over it: So shall my word be that goes out from my mouth; it shall not return to me empty… Isaiah 55:11 ESV.
      Scripture

Photography on Pexels by Erik Mclean, Jakub Zerdzicki, Vanda Bakó, Mathias Reding, hicret, Linny (Frosty), chickenbunny, Thomas Ronveaux, Eyüp Can Çağlar, Ervasa, Alejandro Esquivel, Ander, Geraud pfeiffer, Emrah, Dawid Zawiła, cottonbro studio, Jeffrey Czum, ECBULAT, Leeloo The First, Alexander Aubin, Thirdman, Eugene Golovesov, Ethan Reinhardt, Meri Verbina.

Principles

Four rules it won't break.

Each is built into how Storyfront plans and publishes, for every account.

  1. You stay in control.

    Approve every post yourself, or let posts that pass every check schedule themselves. On autopilot we email you, and you can veto any post until 12 hours before it goes out, or whatever window you set. A post that fails a check always waits for you.

  2. Your sources, word for word.

    Quotations come from the sources you name and are copied exactly, never typed from memory. An excerpt that stops mid-sentence ends with an ellipsis, and the full passage goes in the caption.

  3. Nothing repeats within a year.

    The words of every post are fingerprinted. The same text can't go out on your account again for twelve months, and posts you made outside Storyfront count too.

  4. Your schedule comes first.

    Storyfront reads the posts you've already scheduled on your Facebook Page, plans around them, and checks again right before it publishes.

Who it's for

For the places people know by name.

Your strategy is written for your kind of business, so a bakery, a lawn crew and a church never get the same plan.

  • Home services

    Seasonal advice, your own before-and-after photos, and a plain invitation to book when the time is right.

  • Food and hospitality

    The dish of the week, the story behind the menu, and the hours your regulars need to know.

  • Shops and local services

    New arrivals, useful how-tos, and gentle reminders that bring people back through the door.

  • Apps and software

    What your product actually does, said plainly, with a little humor for the people who use it.

  • Churches and ministries

    Scripture in the translation you read, lines from the confessions you hold, and an honest smile for the people in your pews.

Questions

Asked and answered.

Something else on your mind? Ask us directly.

Where does Storyfront post?

To your Facebook Page and the Instagram professional account linked to it. You connect them once, and Storyfront publishes the image and caption to both at the times in your plan. Links in Instagram captions aren't clickable, so anything you want people to tap belongs on Facebook.

Do I have to approve every post?

You choose. Approve each post yourself, or turn on autopilot: posts that pass every check are scheduled automatically, we email you, and you can veto any of them until 12 hours before they go out (you set the window). A post that fails a check always waits for you.

Who writes the posts?

Storyfront drafts them from your interview and strategy, in your voice. You can change any word before it goes out. Quotations are never written; they're copied from the sources you choose.

I already schedule some posts myself. Will they clash?

No. Storyfront reads what you've scheduled on your Facebook Page and leaves room around it, two hours either side by default. It checks again just before publishing. It can't see posts scheduled inside Instagram itself.

Will my followers see the same post twice?

Not within a year. Storyfront won't reuse the same words on your accounts for twelve months, counting posts you made yourself. You can shorten that to six months if you'd like.

Can I use my own photos?

Yes. Use your own, or let Storyfront choose licensed photography that fits your business. Your logo and colors go on every post.

What does it cost?

One plan, $49/month. Your first month is $24.50, then $49/month. A card is needed to start. More plans, including team seats, are coming.

Start with a conversation.

Tell us about your business. Your strategy and first posts follow, and nothing goes out that you can't stop.

Get startedSee pricing